Job Details

PPC Manager

andbull; 7+ years experience managing Google Ads and Microsoft Ads campaigns
andbull; Experience running Meta Ads campaigns across awareness and conversion objectives
andbull; Strong experience scaling non-brand search and Shopping campaigns
andbull; Deep understanding of bidding strategies, match types, Quality Score, and auction insights
andbull; Experience with product feed optimisation and segmentation
andbull; Knowledge of Customer Match Lists and audience targeting strategies
andbull; Analytical mindset with strong data interpretation skills
andbull; Experience running structured testing and experimentation frameworks

andbull; Lead ownership of Google Ads, Microsoft Ads, and Meta paid media campaigns
andbull; Opportunity to drive measurable revenue growth within a growing eCommerce environment


fast-growing organisation that operates a successful eCommerce platform serving both B2B and B2C customers.

The business is investing heavily in digital performance and is looking for a hands-on, analytical PPC Manager to take ownership of paid media strategy and execution while identifying opportunities to scale revenue.


andbull; Clear opportunity to own and shape paid media strategy
andbull; Collaborative marketing team environment
andbull; Exposure to large-scale paid media budgets and growth projects
andbull; Opportunity to influence CRO, feed optimisation, and audience strategy



As PPC Manager, you will take full ownership of all paid advertising activity across Google Ads, Microsoft Ads (Bing), and Meta.

Working closely with the Head of eCommerce and wider marketing team, you will manage campaign performance, identify growth opportunities, and optimise revenue through careful management of key metrics including CTR, CPC, impression share, and ROAS.

You will also play a key role in Shopping feed optimisation, audience segmentation, and Customer Match strategies, ensuring campaigns align with user lifecycle and intent.

This role suits someone who enjoys deep analysis, structured experimentation, and uncovering performance insights from data while maintaining a strategic view of account growth.

Key areas of focus include:
andbull; Optimising paid search and Shopping campaigns for revenue and ROAS
andbull; Improving CPC efficiency and impression share across non-brand campaigns
andbull; Managing and improving product feeds for Shopping performance
andbull; Developing audience and Customer Match strategies
andbull; Running structured testing across bidding strategies, targeting, and creative
andbull; Collaborating with internal teams to improve landing page performance and CRO
andbull; Reporting insights and strategic recommendations to senior stakeholders


Key skills

PPC, Paid Media, Google Ads, Microsoft Ads, Meta Ads, eCommerce, Shopping Campaigns, Performance Marketing, CRO, Digital Marketing, Audience Targeting, Campaign Optimisation,andnbsp;